OUR MISSION

We exist solely to help net positive organizations have the impact we all need to have a brighter future in this world.

How we do it

Our typical engagement with clients has three distinct phases. Typically Phase 1 and 2 are done within the first 14 days of the engagement.

1) ASSESSING CLIENTS' NEEDS

  • Agreeing on measurable objectives for our engagement in the next 6-12 months.

  • Is there a fundraise we need to be ready for?

  • Set sales goals and/or customer acquisition costs to be reached.

  • Map competitors and similar companies.

 

2) SETTING UP foundations

  • Tracking and Analytics audit and recommendations.

  • Critique of existing Landing Pages. Are there any low hanging fruits we can fix?

  • Hypotheses Backlog Brainstorm. Come up with the campaigns and initiatives and prioritize them.

3) Deliver Results

  • Facebook, Adwords Campaign Setup (Client commits at least $5,000 monthly media budget).

  • Other paid marketing channels we deem suitable for target audience.

  • Landing Page Optimization.

  • Live Chat to discover insights that prevent people from converting.

  • Rinse and start over

How we deliver results

Over the years, we've been fortunate enough to cofound several companies and lead the marketing in a few other high growth companies. We managed millions of dollars of ad spend and those ads generated hundreds of millions of dollars in sales. Doing this, we've developed a set of best practices that we use to generate results. Now we are deciding to share those with businesses and causes we believe in.

We could go on and on about how we do our job. At the end of the day, what matters is whether we can get the job done or not. To this end, we're working with our clients to have them share some of the reasons why they chose us and continue to work with us.

 

HOW WE CHARGE

We believe in complete and full alignment with our clients. In that sense, we assess the our client's needs and charge a fixed fee to deliver it. We don't believe in charging percentage of what we spent, because that could imply on a conflict of interest (or at least the idea of a misalignment). We work with our clients to deliver results, no matter the budget size.